Sunday, June 24, 2007

Idea Spotting - Tightly linked to Networking





While looking at new products & suppliers, and gathering speed for our Promotional Products business, I came across a neat book at Chapters.

I've been reading this book called - 'Ideaspotting' How to find your next great idea, by Sam Harrison.

It's one of those little books you can read and keep handy as a manual. 18 chapters with several sub chapters each, filled with life experience, how to, suggestions, self tests, pictures and diagrams, this book will be on my desk for a long time.

Sam's opening page is 'Be an Idea Spotter not a Trainspotter'.
'You can drift toward becoming the trainspotting type by sitting where you are, doing what you're doing and getting what your getting.
Or you can start becoming an IdeaSpotter by climbing aboard. Because this train is leaving the station.'

The first chapter (like all chapters) has a unique title.
NOBODY SPOTS HOT IDEAS IN COLD OFFICES. SO WHY SIT THERE?

Where, Why, When, What & How.

Even some encouraging words in the title of the last chapter. YOU CAN DO EVERYTHING WE'VE TALKED ABOUT.

I'll keep this book handy for ideas on how to get new ideas. The promotional products business is everchanging. Our customers are forcing us to change as most customers want something different than the last order. What's new?

Any way I look at it, we'll always be looking for that new idea so I guess we'd better be looking around at all times. If we get complacent and comfortable with our current successes, we could find ourself slowly drifting out of the loop.

Surround yourself with the right network of people you require for the particular service or product you have.

It is important to know that you can have several networks going at the same time. Not everybody is interested in everything you do just like you are not necessarily interested in everything all your network people do.

ie You may have a musical interest & business and have created a network which works very well for give and get.

You may also be involved with a multi-level sales organization and find that your products / services aren't suited for everyone in your 'musical' network. Simply start another network of people for that interest. Your data base for each network could include some of the same people but each network would be a different list.


I wanted make an opinion about 'Ideaspottin' being linked tightly to Networking. Don't sit by the railway tracks and watch the trains go by. Get on that train. Look around, meet people and see what's out there.


At Promotional Products 101 we'll keep on 'IdeaSpotting' thanks to Sam Harrison.


I'm Rod Winning contact me at http://www.winningfairways.com/ rod-fairways@hotmail.com



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